Target Audience Demographics

Our Target Audience is:

• People aged between 14- 22 however, a secondary audience could be a younger one around 12 years old as my secondary research shows that they are also interested in this genre of music.
• Most of our target audience is aimed at students.
• They are likely to go to festivals, gigs and concerts with a group of friends to have a break from college/uni work.
• My primary research found that their hobbies include, listening to music, keeping up with their favourite bands and current festivals and biking/scateboarding.
• There're also likely to be in their own band or enjoy singing
•  Its possible that they will like to dress in alternative clothing and looking different to other people.
• And, although very sociable, they are also likely to enjoy being independent and a likely to do things on there own such as reading